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SACRED COW: The Case For Better Meat

written by

Ben Simmons

posted on

December 10, 2019

Good morning from the farm.

With today's message I want to introduce you to a friend of mine, Diana Rodgers, and the incredible work she is doing.

I also hope to communicate to you WHY what she is doing matters to you and your health.


I first met Diana when she spoke at the GrassFed Exchange Conference in Albany, NY in 2017. Diana (RD, LDN) is a “real food” Licensed Registered Dietitian Nutritionist living on a working organic farm west of Boston.

Diana-Rodgers.png

She runs an active nutrition practice where she helps people with weight, metabolic, and intestinal issues recover their health through diet and lifestyle. She’s also an author, host of The Sustainable Dish Podcast, and the mom of two active kids.

She speaks at universities and conferences internationally about nutrition and sustainability, social justice, animal welfare, and food policy issues. She’s also working on a new book and film project, Sacred Cow, exploring the important role of animals in our food system.

The documentary is scheduled for release in the summer of 2020. However, you can get a brief peek here. Please note that the trailer IS about the movie, but also includes a solicitation to help fund the final cost of production.

So, what is our take?

Well, I was impressed with what I heard from her back in 2017 and have followed her since.

She advocates for eating Real Farm Food because when you know her story and all the health issues she had as a child and young adult and how she was able to overcome the issues by switching to a nutrient-dense sustainable diet, you begin to understand that eating healthy is not complicated or confusing.

Diana is not only a strong advocate for the products we raise but also for how we steward the land.


This includes our regenerative principles of no-tillage, diverse forage pastures, and adaptive grazing management to sequester carbon and build soil health.

Her film project - SACRED COW: The Case For Better Meat will explain how our farm principles support a nutrient dense sustainable diet.

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Beef Pricing Update & Sausage

Beef Pricing Update – Beef prices continue to increase and hit a new All-Time high AGAIN last week. This week, the Chief Production Officer (CPO) for JBS Meats (one of the four largest beef packers) stated that prices will remain high for at least the next two years. His rationale was the low cow herd numbers, little to no indication farmers/ranchers are retaining females to grow their herds (at these high prices they are taking the money now while it is there); when females are being retained it will take over 2.5 years before a calf will be ready for harvest (9-month gestation + about 24 months old at harvest). Lastly, consumer demand remains strong.